- Our Roots are in B2B Demand Gen – PMG began as a marketing consultancy focused on inside sales, B2B telemarketing, and sales support applications. For 30 years, we’ve focused on how to better engage with key decision makers/influencers and high-value audiences within the more-complex B2B environment.
- Our Focus is on Process, plus Marketing Team Training/Coaching – PMG employs a proprietary, 8-Step. Process-Driven Implementation Approach, that begins with structuring Demand Gen campaigns, including target audience, messaging, qualified lead definition, list sources, and related planning elements.
- Our ‘Hybrid’ Digital/Interpersonal Approach Boosts Effectiveness – We believe that both digital and phone-based ‘interpersonal’ tactics are necessary for an effective B2B Demand Gen campaign.
- If you have a digital marketing component or need one created – like form-fill leads or targeted opt-in lists – we factor those into the plan.
- Phone-based engagement is essential to the mix, both to break through today’s heavy marketing clutter and to improve the quality of prospect engagement and lead qualification.
Our unique set of packaged Demand Gen Services and Sales Support Tools are well-suited to small-to-mid-sized growth companies:
B2B Demand Gen Services Packages – PMG offer four (4) B2B Demand Gen Services packages, including (a) Prospect List Building, (b) Lead Qualification & Nurturing, (c) Content Marketing Program, and (d) Demand Generation Consulting.
B2B Sales Support Tool Packages – We also offer four (4) affordable Sales Support Tool packages for clients needing sales collateral materials for Demand Gen campaigns. to help you craft and present compelling value propositions with competitive differentiators that engage high-value target audiences.
Contact us about how we can help build your sales pipeline.