PMG’s market research value proposition is simple: We offer flexible, practical, affordable services to support your planning through actionable customer feedback.
QualVox™ Voice-of-Customer (VOC) Surveys – QualVox initiatives cost-effectively capture insights, addressing marketing, product development, and quality improvement issues.
- We’re Experts in VOC – 30 years of VOC experience providing actionable intelligence:
- Identify market trends
- Provide marketing insights on product/service offerings and sales/service processes
- Test concepts and marketing messaging
- We’re passionate about VOC – We first used VOC to reposition a growth product in the bioscience industry, and PMG has further developed this expertise to now include a range of qualitative VOC applications and online, quantitative VOC surveys.
- You’ll Love our VOC Package Deals – Packaged VOC offerings are excellent for small-to-mid-sized businesses. Options include both qualitative and quantitative methodologies. Request our downloadable product information sheet here
Custom Market Research – PMG can structure market research that specifically address high-value marketing problems and opportunities. We can provide full-service projects to help generate key insights, or we can provide a la carte services to fit the support areas you need. Learn more about our Custom Market Research solutions
Consulting Services – We’ve worked on multi-tier, multi-year projects and tackled “I have to know this next month” requests. Whether the need is competitive intelligence, strategic marketing support, or project management for a Market Research or Demand Gen initiative, we’ll work with your team to craft an action plan, affordably and effectively. Rely on PMG as a consultant and management partner. Contact us